Herbal extracts and supplements have been used for centuries for therapeutic purposes. Ours are sustainably sourced from around the world, where they are grown in their natural environments.
Ashwagandha naturally supports energy, stress and cognitive health. Our Ashwagandha is grown organically and sustainably before being gently extracted to preserve its potency.
More about ashwagandha
Ashwagandha, a key herb used in Ayurveda (a type of traditional medicine based on Indian principles of natural healing), has been used for centuries to support normal stress levels and anxiety. In Sanskrit, ashwagandha means, "smell of the horse," due to its unique aroma and ability to increase strength. Its botanical name is Withania somnifera, and it is also known by several other names, including Indian ginseng and winter cherry.
What the studies say
Emerging research suggests that ashwagandha can help support daily stress levels and mood balance. Several studies have found ashwagandha can support normal blood sugar levels.
Our cold pressed Evening Primrose Oil, manufactured in Canada, is a great source of omega fatty acids.
More about evening primrose oil
Evening primrose oil supports skin health and is used by people who suffer from acne. For women, it has been found to provide natural premenstrual support. Evening Primrose Oil is also used to support heart health, plus help maintain normal blood pressure and joint health. Our Evening Primrose Oil is tested to ensure it is herbicide and pesticide free.
What the studies say
Studies show EPO may help with acne legions and chelitis, a condition that causes inflamed and painful lips caused by acne drugs. There is also some research supporting its use in reducing pain for both diabetes and rheumatoid arthritis sufferers, as well as its use in combating cyclical mastalgia (breast pain) and PMS symptoms. Although there is promising evidence that evening primrose oil may benefit some conditions, research is still emerging.
Rhodiola Rosea, sometimes referred to as Rosenroot, is an adaptogenic herb traditionally used as a herbal tea to support energy levels, stress management and cognitive function.
More about rhodiola
Rhodiola has been used by various cultures for generations as an adaptogenic herb thought to fight fatigue, improve sexual performance and cognitive function as well as balance mood swings. Although it has not been taken widely until fairly recently, it is growing in popularity due to its various health benefits.
What the studies say
Some studies have found rhodiola to benefit physical and mental fatigue by helping to increase red blood cell count. More research is needed but emerging research appears to support the traditional beliefs assembled over several hundred years.
Our Turmeric Factors includes concentrated curcumin and rosemary extract. The turmeric we use is standardized to 95% curcumin – the most studied & efficacious component of turmeric.
More about turmeric
Turmeric, also known as curcuma longa, has a long history of use in Ayurvedic medicine, a form of traditional Indian Medicine. Curcumin is the active ingredient in turmeric and has been consumed for medicinal purposes for thousands of years. Curcumin exerts potent anti-inflammatory effects in the body and is also a very strong antioxidant. Rosemary (Rosmarinus officinalis) extract contains ursolic acid to support healthy cell reproduction.
What the studies say
Recently, science has started to support traditional claims that turmeric includes compounds with medicinal properties, particularly curcumin. The benefits of turmeric have been promoted widely in recent times and more and more research is being done to see if these claims can be fully supported.
Our Garlic Softgel is equivalent to 500mg of raw garlic. Used for thousands of years medicinally, garlic helps maintain healthy triglyceride and cholesterol levels and supports heart health.
More about garlic
Used in traditional medicine to support the immune system, digestion and heart health, garlic is also a powerful antioxidant. A compound found in garlic called allicin has anti-fungal properties and can assist with the regulation of candida in our gut and yeast infections. Our Garlic Softgel Capsule has been specially processed to reduce odour (no bad breath) and comes in an easy to swallow soft gelatine capsule.
What the studies say
While many of its uses are based on tradition, there is scientific evidence backing the use of garlic. Human studies have found garlic supplements to have a significant impact supporting healthy blood pressure levels in people with high blood pressure. Garlic has also shown to support healthy cholesterol levels.
Minerals are essential nutrients that are needed in small amounts to keep you healthy. Some, like zinc, are trace minerals, that we need in small amounts and some, like magnesium, are macro minerals because we need higher amounts.
Our Magnesium is chelated to support efficient absorption. Magnesium promotes heart and bone health and assists in sleep regulation.
More about magnesium
Magnesium is an essential nutrient required to maintain a healthy body. It is often thought that magnesium needs can easily be met through a daily multivitamin but typically they only contain 10 per cent of the magnesium required daily. Magnesium deficiency can lead to many health consequences due to its diverse roles in the body. It can impact energy, sleep, bone and nerve health, muscle recovery, cardiovascular support and muscle and brain function.
What the studies say
Research shows that 72 per cent of adults do not receive the recommended daily intake (RDI) for magnesium. Research supports claims that magnesium can support quality sleep. People who consume alcohol regularly are more likely to be deficient in magnesium.
Zinc is an essential mineral with many health benefits. Zinc is vital for a healthy immune system, correctly synthesising DNA, promoting healthy growth during childhood, and healing wounds.
More about zinc
Zinc is an essential mineral that plays an important role in the body, especially in supporting the immune system, cell division (growth) and men’s health. Zinc is required to produce digestive enzymes and even a mild deficiency can impair digestion. Zinc is traditionally used for many different skin conditions including acne and to support wound healing.
What the studies say
Those who drink excessive amounts of alcohol have also been shown to be deficient in zinc and may subsequently require supplementation. A study found that zinc can support male testosterone levels. Our Zinc comes in the chelated form for better absorption and is both vegan and vegetarian friendly.
Our Whole Food Essentials Iron provides 100 per cent of the Recommended Daily Intake (RDI) of iron along with supporting C and B vitamins, which can help increase iron absorption.
More about Iron
Iron is an essential mineral required by the body to make healthy red blood cells which carry oxygen around the body. You can get iron from both meat and plant sources however plant sources are not very well absorbed by the body. A diet lacking in or containing no meats or other animal foods will likely lead to low iron stores in the body and require supplementation. The Whole Food based iron is bound to a whole food rice protein, which can be easier on the gastrointestinal tract, better absorbed and be better utilized throughout the body. The rice bran supports healthy cholesterol levels for individuals already within the normal range, while the bioflavonoids can help to strengthen blood vessels and support blood flow. Additional fruit and vegetable blend, including organic spinach powder, as well as kale and tomato powder, provides additional iron and Vitamin C to aid in increased iron absorption.
What the studies say
Vegans are more at risk of iron deficiency as meat products are the highest source of iron. Iron deficiency is dangerous and is easily diagnosed by a simple blood test. Getting too much iron (iron overload) can be dangerous, so it is advised that you speak to your doctor before using iron supplements.
Spirulina is a tiny spiral-shaped vegetarian bacteria that grows in fresh and saltwater and is extremely high in protein, vitamins and minerals. Our Organic Spirulina is ethically and sustainably grown using pure underground spring water in an organic community.
More about spirulina
Spirulina is thought to have been a food source for the Aztecs back in the 16th Century and was made popular again when NASA proposed growing it in space as a food for astronauts. Spirulina has powerful antioxidant and anti-inflammatory properties, supports heart health and helps with energy levels, particularly if you’re feeling fatigued or run down. It’s also used as a detoxing agent and to increase mental alertness. It really is a superfood.
What the studies say
Studies have shown that spirulina assists in maintaining normal triglycerides and cholesterol levels. It’s also been shown to assist with regulating blood pressure within normal ranges and even regulates blood sugar.
Our sustainably sourced Fish Oil provides 1000mg of the Omega 3 fatty acids EPA and DHA.
More about fish oil
Our Fish Oil contains concentrated omega-3 fatty acids eicosapentaenoic acid (EPA) and docosahexaenoic acid (DHA), which are essential fats that must be obtained through diet. These fatty acids have multiple health benefits including, boosting the immune system, helping the body fight inflammation, relieving sore joints, maintaining healthy skin, boosting memory and brain function, enhancing mood and helping with depression. In addition, fish oil has key benefits during pregnancy and when breastfeeding, such as aiding baby brain development. With all these benefits it is hard to make a case for not using fish oil! Ours is refined for safety, concentrated for potency and naturally sourced from, Omega-3 rich wild ocean fish from regulated wild fisheries where equipment, practices, and procedures are in place to protect fish stocks.
What the studies say
Research supports most claims but is not entirely conclusive. For example, research does not conclusively show positive benefits for some aspects of heart health although it does show benefits such as maintaining normal cholesterol levels. The ratio of omega-6 to omega-3 in the Western diet is too high and this is not good for our health. Oily fish is rich in omega-3 but in general we don’t eat enough overall to address the imbalance. A good quality supplement is a convenient alternative.
Our Collagen Plus provides types I, II, & III of collagen with chondroitin sulfate and hyaluronic acid to completely support the health & growth of connective tissue that forms your skin. It's also rich in antioxidants from red wine, and grape seeds to combat free radicals that damage cells and cause ageing and also provides vitamin C, an essential cofactor in collagen synthesis.
More about collagen
Collagen is a protein essential for the structure and function of connective tissues, which bond other tissues and organs together. Collagen is also the most integral part of the skin’s fabric and naturally forms its mesh-like structure. Ageing is closely associated with the loss of collagen and the deterioration of connective tissues; therefore supplementation with collagen can help to counteract these negative consequences. In addition to three types of collagen, this product provides glycosaminoglycans (GAGs) such as hyaluronic acid and chondroitin sulphate. GAGs are required for healthy structure and function of connective tissues, including joints and the skin dermis. Vitamin C is an antioxidant as well as an essential component in the process of making collagen. Additional antioxidants from kiwi fruit and grape seeds help prevent cell damage and consequent ageing that is caused by free radical damage.
What the studies say
Although there aren't many studies on collagen supplements, a 2014 study found women who took a collagen supplement showed improvements in skin elasticity. Its topical use is also supported by research in various skincare products. One study has shown collagen can support the muscle mass growth in men.
CoQ10 is an antioxidant that supports cellular energy production, heart health and healthy skin. Our CoQ10 is sourced from Japan where the best quality CoQ10 is derived.
More about CoQ10
CoQ10, short for Coenzyme Q10 and also known as ubiquinone, is an antioxidant that helps protect the heart and blood vessels from free radical damage. Traditionally, it has been used to protect cells from the effects of ageing and is used in skincare products as an anti-ageing agent. Other benefits include assisting with brain health and blood sugar regulation. The levels of CoQ10 in your body reduce with age. Our all-natural CoQ10 is sourced from Japan, where the highest quality CoQ10 is produced. It is fat-soluble, requiring fat for optimal digestion, hence our product is suspended in safflower oil to aid digestion. Our product also contains no artificial emulsifiers therefore you may notice a normal separation, which does not affect potency.
What the studies say
Research shows that CoQ10 helps generate energy in your cells and can be beneficial as an antioxidant. It’s required for generating adenosine triphosphate (ATP), which is involved in energy transfer within cells. Research is strong in supporting claims for heart health and anti-ageing and it remains a popular supplement and is recommended by many nutritionists and dietitians.
Our Vegetarian Glucosamine comes from an all-natural vegetarian source, making it an effective joint support supplement for everyone.
More about glucosamine
Glucosamine is the major building block for the chains and lattices that make up cartilage. By helping to keep these elements in strong supply, glucosamine can help to rebuild cartilage and connective tissue as it is worn down. Until now, all glucosamine has been sourced from shellfish, making it inaccessible to vegetarians and those maintaining a kosher diet.
What the studies say
Several studies have shown glucosamine prevents the breakdown of collagen. While studies show mixed results, many have shown that glucosamine hydrochloride supports joint health and it is one of the world’s most popular supplements for joint health and many people believe it reduces their adverse symptoms.
Alpha-Lipoic Acid is a mitochondrial fatty acid and a powerful antioxidant.
More about alpha-lipoic acid
Alpha-lipoic acid is both fat and water soluble, which means it can work right throughout the body. It appears to regenerate other used antioxidants and make them active again. Alpha lipoic-acid helps the body to fight inflammation, as well as reduce wrinkles and age-related skin damage.
What the studies say
There is research to support the use of alpha lipoic-acid as an antioxidant and as an anti-ageing agent in skincare products. A few studies have suggested that alpha-lipoic acid supplements may enhance the body's ability to use its own insulin. There is emerging research that suggests it plays a role in the prevention of bone loss as we age.
Our Organic Cranberry tablets are as close to nature as possible, containing only organic cranberries, with organic rice bran and organic acacia gum to help bind the tablet together.
More about cranberry
Cranberry has long been used for its medicinal properties because of its ability to support a healthy urinary tract and as a powerful antioxidant. Cranberries contain compounds called proanthocyanidins, which prevent bacteria from attaching to the lining of your urethra and bladder. Each vegetarian and vegan-friendly tablet contains 500 mg of organic cranberry (Vaccinium macrocarpon) that is standardized to contain at least 6% quinic acid. Quinic acid is an active component of the cranberry fruit that lends the astringent qualities to cranberry fruit and juice.
What the studies say
Several studies have found that taking cranberry pills containing 36 mg of proanthocyanidins every day for two months can significantly reduce the frequency of UTIs, especially in women.
Our naturally fermented Veggie Omega-3 is made from DHA rich micro-algae oil that is free of ocean born contaminants and is 100 per cent natural, vegetarian and vegan.
More about micro-algae
Micro-algae is the world’s richest and only primary source of omega-3 DHA. With overfishing causing a harmful decline of the world’s fish populations, micro-algae provides a sustainable and environmentally friendly alternative to fish oil that is vegan friendly and free of any ocean born contaminates. Omega-3 fatty acids are beneficial for health and cannot be produced by the human body so need to be a part of our diet.
What the studies say
The benefits of omega-3 fatty acids are widely known, particularly the long chain fatty acid components, EPA and DHA. However, most studies or research into omega-3 supplementation relate to fish sourced omegas and the use of micro- algae oil as a source of omega-3’s is relatively new. However, a 2008 study published in the Journal of the American Dietetic Association, showed micro-algae oil to be an equally effective source of DHA when compared to cooked salmon.
Our Hormone Support is a natural supplement that supports hormones, PMS, skin and metabolism. It contains high levels of diindolylmethane (DIM), as well as a unique active ingredient, Bioperine.
More about Hormone Support
DIM, scientifically referred to as diindolylmethane, is a compound derived from the digestion of indole-3-carbinol, found in cruciferous vegetables such as broccoli, brussels sprouts, cabbage and kale. DIM boasts a myriad of benefits including, it’s most renowned being its effective relief of PMS symptoms. Additional benefits include regulating the menstrual cycle, metabolic support and weight management. Bioperine is a patented source of Piperine (black pepper extract) that increases the bioavailability of nutritional compounds such as DIM. It has also been shown to improve metabolism and assist with healthy weight management.
What the studies say
Although research on DIM is still in its infancy, DIM has been shown to help balance estrogen levels in your body. Specifically, it may help stimulate the production of a less potent, more beneficial form of estrogen known as 2-hydroxyestrone. It can also help reduce the effects of a stronger form called 16 alpha-hydroxyestrone that has been linked to weight gain. DIM has been shown to inhibit an enzyme called aromatase, which converts testosterone to estrogen. While cruciferous vegetables are the primary food source of DIM, you would need to eat several servings every day to reap this compound’s benefits.
Our Multi-Flora Probiotic provides a comprehensive blend of five different beneficial bacterial strains - all in one capsule.
More about probiotics
Probiotics are live bacteria that boast numerous health benefits. They provide the human gut with multiple supportive functions. Often referred to as "beneficial bacteria", these microorganisms help to digest lactose, protein, regulate bowel motility and keep the GI tract, functioning optimally. As the majority of our immune system is housed within the digestive tract, maintaining a healthy gut is essential for overall health and wellness. There are actually more bacterial cells in the human body than there are human cells. Many strains of "good" bacteria exist but most research has been conducted on a few selected strains -notably, the lactobacillus acidophilus and bifidobacterium bifidum strains.
What the studies say
Research shows probiotics can reduce negative effects of taking antibiotics, like diarrhoea, which can be caused by antibiotics negatively disrupting the balance of good and bad bacteria in the gut. Recently research is showing strong links between gut health and mental health. Studies have shown taking a probiotic supplement can support mood balance and stress levels.
Vitamins are nutrients your body needs to function and fight off disease. Our bodies cannot produce vitamins, so we get them from the food we eat and, in the case of vitamin D, exposure to sunlight.
Our high potency B-Complex provides all 8 B-Vitamins because they provide maximum benefit when taken together. Our potent formula includes a rich phytonutrient base providing naturally occurring fatty and amino acids, bioflavonoids and enzymes that assist with absorption and are gentle on your stomach.
More about B vitamins
B vitamins are needed for the metabolism of carbohydrates, fats and proteins into energy and keep you going throughout the day. B vitamins help with mood regulation, brain health, a normal stress response, and high energy levels. Severe deficiencies in B vitamins are rare but can cause health issues including fatigue, irritability, and nausea, among others.
What the studies say
Research indicates that B vitamins play various important roles. They help us better manage stress levels, anxiety and improve moods. Additionally, with habitual consumption, they assist in producing energy, generating blood cells and promoting growth. Certain groups of people (such as those who regularly consume alcohol or follow a restrictive low carb diet) may be deficient in B vitamins and although deficiency is rare, it can cause symptoms such as fatigue and nausea.
Our Vitamin D is derived from wool oil (lanolin) and provides the form of Vitamin D (cholecalciferol) that is easily absorbed by your body.
More about vitamin D
Vitamin D3 (cholecalciferol) is commonly referred to as the "sunshine vitamin” although many do not spend enough time outdoors to reap the benefits. Vitamin D helps maintain healthy bones by stimulating the absorption of calcium in the body. It is an essential nutrient involved in bone health, muscle function and numerous other processes. It also plays an important role in immune function.
What the studies say
A Ministry of Health Study found that 27.1 percent of New Zealand adults were below the recommended level of vitamin D. Recently, researchers have had a renewed interest in vitamin D, finding it provides various benefits to health, previously unknown. Vitamin D helps maintain healthy bones by stimulating calcium absorption in the body. Without it, the body is unable to utilise the calcium supplied via diet or supplements. The body manufactures vitamin D when the skin is exposed to sunlight at the right time of day and season, therefore it is recommended that people not regularly exposed to sunlight or those who use sunscreen, should supplement with the nutrient.
Vitamin C is a key antioxidant and a basic component in any supplement routine. Our Vitamin C (ascorbic acid) is easy to digest and can be taken on an empty stomach.
More about vitamin c
Vitamin C (ascorbic acid) promotes healthy skin and supports immune function and overall health. It is a powerful antioxidant that helps fight off those winter chills and ills. The antioxidant properties of vitamin C and its role in collagen synthesis make vitamin C a vital molecule for skin health. Many of us don’t eat enough fruit and vegetables, if this is you then you may benefit from taking daily Vitamin C.
What the studies say
Research also shows that people who smoke generally have lower levels of Vitamin C in the body. Vitamin C is naturally found in many fruits and vegetables, if you're not getting a lot of these foods in your diet, you should consider a supplement. People extremely deficient in vitamin C, which is very rare in modern society, can develop scurvy, a deficiency disease. We source our Vitamin C organically and the product is both vegan and vegetarian friendly.
Our Multivitamin is packed with essential vitamins and minerals that help support a typical diet.
More about multivitamins
Essential vitamins and minerals help to ensure optimum body function. Multivitamins are a combination of different vitamins usually sourced from food. However, research indicates that not everyone achieves the recommended daily intake through diet. A daily multivitamin helps to bridge any gaps and ensure you are getting the recommended dose of important nutrients. This product is designed to complement a healthy diet.
What the studies say
A study published in the American Journal of Clinical Nutrition found that supplements helped adults meet the recommended intake of certain minerals, such as calcium and magnesium in men and women, as well as iron for women.
Folic acid is one of the B vitamins found in foods such as leafy green vegetables, fruits, dried beans, and peas.
More about folic acid
Folic acid acts by helping the body produce and maintain new cells, in particular, red blood cell formation is dependent upon adequate levels of this vitamin. Folic acid deficiency is a known cause of anemia. Pregnant women are recommended to consume 800mcg of folic acid per day.
What the studies say
Studies have shown that beginning folic acid supplementation before conception significantly reduces the incidence of birth defects known as neural tube defects (malformations of the spine and brain) such as spina bifida and anencephaly.
